I talked a little about tradeshows & selling to different markets. Remember its important that you find your niche, exploit it & then try selling internationally. the easiest way that I found this to happen was by using the services of the department of commerce. Here in SC, we have a fantastic trade export consortium that coordinates trade missions for small businesses like mine & yours. Thru a uniquely combined effort, the South Carolina's US Dept of Commerce (feds), and the State of SC Export office, the Export consortium of USC and, the SC World Trade Center all bring together & work collaboratively in creating effective communication, trade missions and business partners for international business. This is for any business; someone very small like me or a large, well established company. I would highly recommend utilizing these offices in your own state not only because they are effective, but they are an extension of you and can help create sales.
As a matter of fact, the return on investment for me to attend one of these trade missions was more profitable than some of the "best & biggest" US tradeshows that I have been sorely disappointed in.
If you want to be global, a route utilizing the US Dept of Commerce & their affiliates is the way to go. Here is a link I would recommend you start with.
Lynne
http://www.sccommerce.com/
As a matter of fact, the return on investment for me to attend one of these trade missions was more profitable than some of the "best & biggest" US tradeshows that I have been sorely disappointed in.
If you want to be global, a route utilizing the US Dept of Commerce & their affiliates is the way to go. Here is a link I would recommend you start with.
Lynne
http://www.sccommerce.com/
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