Monday, June 18, 2007

WEBSITES

Putting a website design together can be a little intimidating, a lot of excitement, but mostly, a ton of defining. Why do you think I say defining. Simple. Its because you're trying to get your message out there; you may be unsure how to say it, and you don't want to forget anything. That said, take it down a notch or 2.

I'm sure you're wondering why I'm saying this? Let me cite an example.

Company A, a new entrepreneur, wants to invest in a website because she's got a great concept. Company A isn't a web designer & she wants to make a great impression on the world. She interviews designers, finds a couple that seem to talk the talk and gets a beautiful website. Everytime Company A asks a customer what their impression was of the website, the most common response was "I like the floating hearts". The hearts were cool, but that wasn't what Company A was selling. So while the site was beautiful, the message was lost. As a matter of fact, there was no message.

So, before you spend thousands of dollars investing in a website, use a template from one of the larger known sites; google, yahoo!, network solutions; and create your own website from their templates. Remember, as you first get out there and do the pitch, refine the message & start to create your brand or image, your site needs to reflect that and reinforce your brand. And if you spend your entire website budget on the first pass, well, that may be a problem.

Here's some links to the sites that have ready nade templates I mentioned.

http://smallbusiness.yahoo.com/services/index.php?crumb=HxgEKiRUzuh

http://bizsolutions.google.com/services/

http://www.networksolutions.com/home.jsp;jsessionid=4181db53d88fb2d1cc18962c64d:rSQT?layoutIdIndex=1
Parents blogs

No comments: